Having worked with some of the leading sports nutrition brands, we realized that despite the quality of our offering, we could do even better. Better in terms of nutritional value, better in terms of flavor, and better in terms of effectiveness. We therefore set out to create new sports nutrition and hydration products, based on our knowledge of our customers’ needs and expectations.

The Tā brand was launched in 2018 by a team that had been working closely with some of the most renowned sports nutrition brands for more than 10 years. Our goal is to make high-quality, natural, and effective products accessible to as many people as possible, without forgetting to make tasting them enjoyable. Mike, the creator of Tā, brought not only his passion for sport and sports nutrition, but also his 15 years of professional experience as a chef in leading restaurants around the world. He combined his passions to create what we believe to be one of the most effective and best-tasting sports nutrition brands on the market.

We work with carefully selected laboratories and nutritionists chosen for their expertise in sports nutrition and their know-how. All our products are strictly controlled and tested in the laboratory, as well as in the field by our team of accomplished athletes and our partner athletes.Currently, our product range consists of hydration tablets, energy gummies, organic energy bars, isotonic drinks, salt capsules, BCAAs, multivitamins, recovery drinks, and maltodextrin. Follow our latest news on our social media and on this website for the most recent information about our products.When we considered what name to give our products, we wanted to find a word that reflected them: natural, simple, delicious, and effective. We drew inspiration from our New Zealand origins and influences.

In Māori mythology, Tāwhirimātea (whose affectionate nickname is “Tā”) is the god of thunder, lightning, wind, and storms. What better name than that of such a force of nature to represent our energy products?

*The hydration tablets, isotonic drinks, energy gummies, and organic energy bars are made in France. Our other products are made in neighboring countries (Belgium or Italy)